Tag Archives: Erica Swallow

Four Reasons Why Rappers Are Like Startup Founders

Your favorite rapper has a lot in common with your favorite startup. Both came from nothing. Both achieved a status greater than the sum of their hits. A rapper’s MVP is his demo tape, or a SoundCloud page with hits recorded in a basement. From there the sky’s the limit. Started from the bottom now [...]

PR Tips Podcast 006: Startup PR Tips And Tactics With Erica Swallow

 Erica Swallow is a startup public relations powerhouse. She’s a technology journalist and consultant helping startups master the finer points of business storytelling, between her travels, panel appearances and other adventures. Erica is a long-time contributor to Mashable, a contributor to Forbes and her writing has also appeared in Entrepreneur, CNN, Huffington Post and USA Today. Erica also [...]

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