“Start With The Why”: Content Marketing For Startups and Small Businesses

Content marketing is your investment in a relationship with your customers. Content marketing is one of the hottest buzzwords in public relations and small business marketing today, and for good reason; humans crave stories to make sense of the world. Smartphones, tablet computers and a proliferation of web-enabled devices give us more access than ever to the [...]

Soylent And The Case For Cause Marketing

People don’t buy what you do, they buy why you do it. Soylent founder Rob Rinehart wants to end world hunger. In the process he’s served up a steaming plate of controversy, pitting foodies, nutritionists and poverty eradication advocates against one another. Intentionally or not, he’s hit on the perfect recipe for viral PR. Soylent is [...]

public relations tips for startups

Hello, And Welcome To New Readers (:

It’s an exciting time here at PR Tips For Startups. Over the last 48 hours we’ve experienced a surge of international traffic, and hundreds of new visitors. Thank you for checking out our blog, listening to the podcast and for sharing PR Tips content with your friends. We love it. PR Tips For Startups soft-launched on [...]

How To Get Publicity For Your Startup

Where To Submit Your Startup And Get Free Publicity in Africa, Asia, Europe, South America and The U.S.

Get publicity for your startup and get more users with the following helpful tips and startup resources. While advertising your startup can be costly, public relations is “earned” exposure to a target audience of potential customers. But if you’re new to the public relations process you may not know where to look. We recently on [...]

Small Business Public Relations

PR Tips Podcast 005: Keeping Your Story Fresh With Peter Himler

The public relations process is  an ongoing conversation between your startup, journalists and your customers. On this episode of the podcast we speak with Flatiron Communications founder Peter Himler, a 35-year veteran of public relations and marketing, who works with startups in New York City. Himler contributes to Forbes, publishes on his on own blog, [...]

Asking for help is not a sign of weakness

How To Ask For Help

As an entrepreneur you probably feel like a failure if you have to ask for help. It’s not true. It’s actually a sign of strength. We can’t do everything well, and the point comes when we hit our limits. Asking for help is the acknowledgement that someone out there can do a better job, or [...]

Startups lack of diversity hurts everyone

Global Startups Need A Stronger Voice

A recent Fast Company article by Neal Ungerleider left me speechless. Titled “Startup Culture’s Lack Of Diversity Stifles Innovation,”  Ungerleider says today’s buzziest startups are not innovators, and there is no excuse. [D]espite the fact that tens of millions of American Android and iPhone owners are struggling to make ends meet–and that there are even more who are senior [...]