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How Small Wins: What Real Ninjas Can Teach Entrepreneurs

The term “ninja” gets thrown around in a business context it’s become as meaningless as the word “hipster.”  Real-life ninja are battle-hardened problem-solvers who never back down from a challenge. Their’s is a proud history, with many parallels to entrepreneurship, as guest contributor and Kwirkly founder Chris Ogunlowo shares. I’ve just finished reading Guy Shapiro’s [...]

Great Entrepreneurs Are Great Listeners

What do journalists and the most successful entrepreneurs have in common? They listen. Entrepreneurship is a special way of solving problems and entrepreneurship demands a special kind listening. Where others hear complaints, and entrepreneur sees a fountain of actionable data. If someone person has a problem, he or she is rarely alone. Sharing that problem [...]

Why Startups Need To Own Their Swag

Each year nearly 500,000 new businesses are started in the U.S. Perhaps one of them is yours. While it’s tempting to think of business as a stodgy and formal affair, nothing could be further from the truth. Entrepreneurship is about solving problems. At the end of the day it’s not about companies, products or features. It [...]

Copywriting: Value Proposition Lessons From Captain Obvious

When communicating with customers on your website, take a lesson from Captain Obvious; it’s better  to be clear than clever. Your value proposition is a written statement of your customer offering, and a promise of the unique benefit you deliver. Comunicate your value proposition in a way that  cannot be misunderstood, no matter how obvious [...]

Check Out The 10 Best Twitter Feeds For Startups And Entrepreneurs

Access to great mentors is one of the secrets of successful entrepreneurs. In old times (read: before the Internet) mentorship was something that happened on a one-to-one basis. People would meet over coffee to discuss ideas, and come up with solutions. Today Twitter makes it possible for a single great mentor to share his or [...]